xP INDIE BIZ CONNECT ATLANTIC
Connecting indies for success
June 6, 2025 • Charlottetown, PEI
Join us on the East Coast for a full day of video game networking and discussions designed to drive indie business success.
XP Indie Biz Connect Atlantic connects indie devs, business leaders, publishers, investors, and industry experts to forge partnerships, and create the opportunities that will drive business forward.
The Business of Gaming: Curated talks and roundtables will focus on the key trends shaping our industry and the business knowledge needed to drive success such as finding funding, working with publishers, marketing, self-publishing, legal and more.
Coming to Charlottetown PEI, June 6, 2025.
More details to come including programming, speakers, times, and venue. Space is limited. Sign up below to stay on top of updates.
STAY IN THE KNOW
Get the inside track before everyone else! Including discounts, programming, speakers, and opportunities to be part of our events.
Event & Ticket Info
Why Attend?
- Gain Expert Insights: Learn from industry leaders about essential topics including funding, marketing, game design, and post-mortems.
- Network: Connect with developers, business leaders, publishers, and investors.
- Enhance Your Skills: Participate in sessions designed to provide actionable takeaways for your indie game projects.
Ticket Information
XP Indie Biz Connect Pass
XP Indie Biz Connect Pass
$199 CAD (+ taxes)
Enjoy a full day of world-class programming with a direct focus on the essential business needs of indie game studios. Connect with the industry professionals, publishers, and investors you need to drive your business forward. Lunch and refreshments are provided on site and you’re invited to join us for Happy Hour.
Grants access to:
- General entry to XP Indie Biz Connect @ Signals
- Access to:
- All Programming and Talks
- Networking with MeetToMatch Access
- Lunch included
- Refreshments
- Happy Hour
- Access to:
Location: Microsoft Canada – Vancouver Campus, 858 Beatty Street, Vancouver, BC
9am – 12pm | Keynote & Industry Insights
12pm – 1pm | Lunch onsite
1pm – 5pm | Panels, Workshops & B2B
6pm | Signals Opening Night Reception (separate ticketed event)
Beta Lounge Attendee Pass
Beta Lounge Attendee Pass
$199 CAD (+taxes)
Beta Lounge @ Signals (SEPT 28): Experience the exclusive component of the Signals Creative Tech Expo designed to foster connections and collaboration among industry leaders, creators, and innovators in the XR and video game sectors. Launched in 2023 as part of Signals’ B2B programming, Beta Lounge offers a unique platform for international delegations, investors, and business professionals to engage in high-level discussions, pitch sessions, and workshops focused on the latest trends and opportunities in interactive digital media.
====================
WHY ATTEND?
- Networking Opportunities: Connect with top-tier professionals, potential partners, and key stakeholders from around the world.
- Panels: Participate in specialized sessions to explore co-production possibilities and public funding opportunities, gaining tips and insights on taking products from pitch to publication.
- Showcasing & User Testing: Present your projects and innovations to an audience of investors, industry experts, and decision-makers.
- Exclusive Previews: Get a first look at groundbreaking projects and technologies that are shaping the future of XR and gaming.
- B2B: Access to Meet2Match platform and exclusive networking opportunities.
Grants access to:
- General entry to Beta Lounge @ Signals and showcase & programming from 10am – 5pm
- Does not include happy hours or VIP mixers
- Location: Signals Expo @ The Centre For Digital Media
Sept. 28: Beta Lounge @ Signals
Location: Signals Creative Tech Studio – #160 – 577 Great Northern Way, Vancouver, BC
10:00 – 11:30 | Keynote: Pitching, Producing & Publishing Indie Games
11:30 – 13:15 | Open Floor Showcase and User Testing
13:15 – 14:00 | Lunch Break
14:00 – 17:00 | Industry Showcase & B2B
18:00 | B2B Industry Mixer
More details available on the Beta Lounge website.
XP & Beta Lounge Multi-Day Pass
XP & Beta Lounge Multi-Day Pass
$349 CAD (+taxes)
Grants access to:
- General entry to XP Indie Biz Connect @ Signals
- Access to:
- All Programming and Talks
- Networking with MeetToMatch Access
- Lunch included
- Refreshments
- Happy Hour
- Access to:
- General entry to Beta Lounge @ Signals and showcase & programming from 10am – 5pm
- Does not include happy hours or VIP mixers
SCHEDULE & VENUES
Sept. 27: XP Indie Biz Connect @ Signals
Location: Microsoft Canada – Vancouver Campus, 858 Beatty Street, Vancouver, BC
- 9am – 12pm | Keynote & Industry Insights
- 12pm – 1pm | Lunch onsite
- 1pm – 5pm | Panels, Workshops & B2B
- 7pm | Signals Opening Night Reception (separate ticketed event)
Sept. 28: Beta Lounge @ Signals
Location: Signals Creative Tech Studio – #160 – 577 Great Northern Way, Vancouver, BC
- 10:00 – 11:30 | Keynote: Pitching, Producing & Publishing Indie Games
- 11:30 – 13:15 | Open Floor Showcase and User Testing
- 13:15 – 14:00 | Lunch Break
- 14:00 – 17:00 | Industry Showcase & B2B
- 18:00 | B2B Industry Mixer
More details available on the Beta Lounge website.
Hotel & Accomodations
The Sutton Place Hotel
- Address: 845 Burrard Street, Vancouver.
- Map HERE.
- Contact: Joyce Quinere
- Email: salesco_suttonvan@suttonplace.
com - Direct Line: 604 642 2939
- Email: salesco_suttonvan@suttonplace.
- When contacting for a room booking, please reference DigiBC and Signals 2024.
The Hotel will provide you with the best available rate.
Please note The Sutton Place Hotel cannot guarantee availability, so we recommend booking as soon as possible.
Programming Schedule
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
9:00 am |
Caffeination Connection & Welcome Remarks
- Enjoy life-affirming caffeine and snacks to kickstart your day with your fellow industry pros! |
Morning Events in House of Sovereigns
- |
||
9:30 am |
Scratching the Surface: Early Findings from the First National IDM Profile since 2012
- Kristian Roberts, CEO of Nordicity, will reveal initial findings from the most recent profile of Canada’s interactive digital media industry. It is the first time that the entire IDM industry has been measured since 2012. How has the industry evolved over the last twelve years? What does the data show us about the industry in 2024? Join Kristian as he scratches the surface of this key industry information. |
|||
10:00 am |
You Must Self-Publish: The Future of Funding Your IP
- It’s rough out there. Despite recent indie successes, it is harder than ever to get your IP funded. Publishers, investors, and platforms are shifting the burden of proof that success is possible to the developer. It seems developers need to presumptively self publish in order to build up initial momentum/hype/traction so they can demonstrate to the publishers that their game is worth publishing! On average, publishers sign below 1% of the games they are pitched. What’s a developer to do? Start the self publishing process! This lecture will cover the current state of indie funding and publishing deals, and make the case that all studios need to start their marketing and community efforts asap. Further, that such efforts are what open the door to more funding and support options. |
|||
10:30 am | ||||
11:00 am |
Trends and Innovations in the GameDev Market: The Role of Artificial Intelligence in High Tech
- |
|||
11:30 am | ||||
12:00 pm |
Lunch
- (served on-site) |
|||
12:30 pm | ||||
1:00 pm |
Networking
- (20 min. Sessions) |
Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained
- Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
1:30 pm |
Influencer Marketing Focused Topic: Twitch Integrations and Audience Interactions
- Deep dive into strategies around designing Twitch integrations and campaigns around audience engagement to lengthen tail of game coverage on Twitch. Reference Cult of the Lamb's Twitch integration success as well as other indies. |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
|
2:00 pm |
Marketing From Day One: How to Build Your Marketing Plan Throughout Development
- Don’t leave your marketing until the end of development! Starting marketing early supports game design decisions, strengthens your announcement and launch, organizes timelines, and reduces stress. Marketing Director Tia Young discusses how to build your marketing plan and materials throughout your game’s development using her proven marketing template with examples from RimWorld - Anomaly and RimWorld - Biotech. By the end of the talk, developers will be equipped with powerful tools to create their own plans covering platforms, PR, social media, and more. |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
|
2:30 pm |
Key Business Imperatives for Game Studios Today
- |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
Play & Share
- Gaming is what unites us and we all want to try each other’s work. Bring your laptop to share your work and try others. Super casual - drop in and out as you like. |
|
3:00 pm |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
|||
3:30 pm |
Blurred Realities: Creating Marketing That Brings Your Game To Life
- Crafting marketing and community strategies that turn curious players into zealous fans has never been more challenging and expensive — and more necessary! In this presentation, Steven Messner, PR & Communications Lead of Blackbird Interactive, details campaigns he led for Warframe and Devolver Digital that blurred the lines between reality and fiction, immersing players in these vivid worlds long before they hit play. Through Steven’s insights and learnings, attendees will understand how to leverage their own games’ world, story, and characters to build scalable, more evocative marketing and stronger communities. |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
||
4:00 pm |
XP Indie Biz Connect Happy Hour Presented by DLA Piper
- Join us to wrap up an eventful day with a drink and great company! |
|||
4:30 pm |
Closing
- |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
9:00 am |
Caffeination Connection & Welcome Remarks
- Enjoy life-affirming caffeine and snacks to kickstart your day with your fellow industry pros! |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
9:30 am |
Scratching the Surface: Early Findings from the First National IDM Profile since 2012
- Kristian Roberts, CEO of Nordicity, will reveal initial findings from the most recent profile of Canada’s interactive digital media industry. It is the first time that the entire IDM industry has been measured since 2012. How has the industry evolved over the last twelve years? What does the data show us about the industry in 2024? Join Kristian as he scratches the surface of this key industry information. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
10:00 am |
You Must Self-Publish: The Future of Funding Your IP
- It’s rough out there. Despite recent indie successes, it is harder than ever to get your IP funded. Publishers, investors, and platforms are shifting the burden of proof that success is possible to the developer. It seems developers need to presumptively self publish in order to build up initial momentum/hype/traction so they can demonstrate to the publishers that their game is worth publishing! On average, publishers sign below 1% of the games they are pitched. What’s a developer to do? Start the self publishing process! This lecture will cover the current state of indie funding and publishing deals, and make the case that all studios need to start their marketing and community efforts asap. Further, that such efforts are what open the door to more funding and support options. |
|||
10:30 am |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
11:00 am |
Trends and Innovations in the GameDev Market: The Role of Artificial Intelligence in High Tech
- |
|||
11:30 am |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
12:00 pm |
Lunch
- (served on-site) |
|||
12:30 pm |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
1:00 pm |
Networking
- (20 min. Sessions) |
|||
1:30 pm | ||||
2:00 pm | ||||
2:30 pm | ||||
3:00 pm | ||||
3:30 pm |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
4:00 pm |
XP Indie Biz Connect Happy Hour Presented by DLA Piper
- Join us to wrap up an eventful day with a drink and great company! |
|||
4:30 pm |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
4:30 pm |
Closing
- |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
9:00 am |
Morning Events in House of Sovereigns
- |
|||
9:30 am | ||||
10:00 am | ||||
10:30 am | ||||
11:00 am | ||||
11:30 am |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
1:00 pm |
Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained
- Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement |
|||
1:30 pm | ||||
2:00 pm |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
1:30 pm |
Influencer Marketing Focused Topic: Twitch Integrations and Audience Interactions
- Deep dive into strategies around designing Twitch integrations and campaigns around audience engagement to lengthen tail of game coverage on Twitch. Reference Cult of the Lamb's Twitch integration success as well as other indies. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
2:00 pm |
Marketing From Day One: How to Build Your Marketing Plan Throughout Development
- Don’t leave your marketing until the end of development! Starting marketing early supports game design decisions, strengthens your announcement and launch, organizes timelines, and reduces stress. Marketing Director Tia Young discusses how to build your marketing plan and materials throughout your game’s development using her proven marketing template with examples from RimWorld - Anomaly and RimWorld - Biotech. By the end of the talk, developers will be equipped with powerful tools to create their own plans covering platforms, PR, social media, and more. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
2:30 pm |
Key Business Imperatives for Game Studios Today
- |
|||
3:00 pm |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
3:30 pm |
Blurred Realities: Creating Marketing That Brings Your Game To Life
- Crafting marketing and community strategies that turn curious players into zealous fans has never been more challenging and expensive — and more necessary! In this presentation, Steven Messner, PR & Communications Lead of Blackbird Interactive, details campaigns he led for Warframe and Devolver Digital that blurred the lines between reality and fiction, immersing players in these vivid worlds long before they hit play. Through Steven’s insights and learnings, attendees will understand how to leverage their own games’ world, story, and characters to build scalable, more evocative marketing and stronger communities. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
1:00 pm |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
|||
1:30 pm |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
|||
2:00 pm |
Path to Funding: Roundtable Discussion
- Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
2:30 pm |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
|||
3:00 pm |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
|||
3:30 pm |
Is Self-Publishing the Future of Game Marketing? Roundtable
- With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
1:00 pm |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
|||
1:30 pm |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
|||
2:00 pm |
Ask Games Lawyers Anything Roundtable
- Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot. |
House of Sovereigns | Finding Your Voice: UBCP/ACTRA Collaboration Station | Funding Room by CMF | Discovery Room | |
---|---|---|---|---|
2:30 pm |
Play & Share
- Gaming is what unites us and we all want to try each other’s work. Bring your laptop to share your work and try others. Super casual - drop in and out as you like. |
|||
3:00 pm | ||||
3:30 pm |
House of Sovereigns
-
Caffeination Connection & Welcome Remarks
-
Enjoy life-affirming caffeine and snacks to kickstart your day with your fellow industry pros!
-
Scratching the Surface: Early Findings from the First National IDM Profile since 2012
-
Kristian Roberts, CEO of Nordicity, will reveal initial findings from the most recent profile of Canada’s interactive digital media industry. It is the first time that the entire IDM industry has been measured since 2012. How has the industry evolved over the last twelve years? What does the data show us about the industry in 2024? Join Kristian as he scratches the surface of this key industry information.
-
You Must Self-Publish: The Future of Funding Your IP
-
It’s rough out there. Despite recent indie successes, it is harder than ever to get your IP funded. Publishers, investors, and platforms are shifting the burden of proof that success is possible to the developer. It seems developers need to presumptively self publish in order to build up initial momentum/hype/traction so they can demonstrate to the publishers that their game is worth publishing! On average, publishers sign below 1% of the games they are pitched. What’s a developer to do? Start the self publishing process! This lecture will cover the current state of indie funding and publishing deals, and make the case that all studios need to start their marketing and community efforts asap. Further, that such efforts are what open the door to more funding and support options.
-
Trends and Innovations in the GameDev Market: The Role of Artificial Intelligence in High Tech
-
-
Lunch
-
(served on-site)
-
Networking
-
(20 min. Sessions)
-
XP Indie Biz Connect Happy Hour Presented by DLA Piper
-
Join us to wrap up an eventful day with a drink and great company!
-
Closing
-
Finding Your Voice: UBCP/ACTRA Collaboration Station
-
Morning Events in House of Sovereigns
-
-
Lunch
-
(served on-site)
-
Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained
-
Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement
-
Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained
-
Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement
-
Influencer Marketing Focused Topic: Twitch Integrations and Audience Interactions
-
Deep dive into strategies around designing Twitch integrations and campaigns around audience engagement to lengthen tail of game coverage on Twitch. Reference Cult of the Lamb's Twitch integration success as well as other indies.
-
Marketing From Day One: How to Build Your Marketing Plan Throughout Development
-
Don’t leave your marketing until the end of development! Starting marketing early supports game design decisions, strengthens your announcement and launch, organizes timelines, and reduces stress. Marketing Director Tia Young discusses how to build your marketing plan and materials throughout your game’s development using her proven marketing template with examples from RimWorld - Anomaly and RimWorld - Biotech. By the end of the talk, developers will be equipped with powerful tools to create their own plans covering platforms, PR, social media, and more.
-
Key Business Imperatives for Game Studios Today
-
-
Blurred Realities: Creating Marketing That Brings Your Game To Life
-
Crafting marketing and community strategies that turn curious players into zealous fans has never been more challenging and expensive — and more necessary! In this presentation, Steven Messner, PR & Communications Lead of Blackbird Interactive, details campaigns he led for Warframe and Devolver Digital that blurred the lines between reality and fiction, immersing players in these vivid worlds long before they hit play. Through Steven’s insights and learnings, attendees will understand how to leverage their own games’ world, story, and characters to build scalable, more evocative marketing and stronger communities.
-
Closing
-
Funding Room by CMF
-
Morning Events in House of Sovereigns
-
-
Lunch
-
(served on-site)
-
Path to Funding: Roundtable Discussion
-
Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.
-
Path to Funding: Roundtable Discussion
-
Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.
-
Path to Funding: Roundtable Discussion
-
Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.
-
Is Self-Publishing the Future of Game Marketing? Roundtable
-
With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.
-
Is Self-Publishing the Future of Game Marketing? Roundtable
-
With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.
-
Is Self-Publishing the Future of Game Marketing? Roundtable
-
With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.
-
Closing
-
Discovery Room
-
Morning Events in House of Sovereigns
-
-
Morning Events in House of Sovereigns
-
-
Lunch
-
(served on-site)
-
Ask Games Lawyers Anything Roundtable
-
Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.
-
Ask Games Lawyers Anything Roundtable
-
Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.
-
Ask Games Lawyers Anything Roundtable
-
Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.
-
Play & Share
-
Gaming is what unites us and we all want to try each other’s work. Bring your laptop to share your work and try others. Super casual - drop in and out as you like.
-
Closing
-
Speakers
Jason Lepine
CEO
XP Gaming
Loc Dao
CEO
DigiBC
Clara Sia
Business Development & Sr. Influencer Strategist
Devolver Digital
John Nguyen
Regional VP of Canada
Xsolla
Janine Steele
Director, Interactive Digital Media
CMF
Kristian Roberts
CEO
Nordicity
Matthew Walach
Co-founder
Insert Coin
Muddassir Mahmood
Co-founder
Insert Coin
Tia Young
Marketing Manager
Michael K. Dembek
Business Development Manager
Polish Investment & Trade Agency
Marcin Chady
Head of CDPR Vancouver
CD PROJEKT RED
Michael Silverwood
Founder / CEO
Pixile Studios
Caitlyn Bairstow
Voice Actor and UBCP/ACTRA
Voice Committee Member
UBCP/ACTRA
Sam Fisher
CEO
Hyper Hippo
Anna Shane
Senior Producer
Cloudhead Games
Steven Messner
PR & Communications Lead
Blackbird Interactive
Tyson Gratton
Lawyer
DLA Piper
Ian Hanlin
Voice Actor and UBCP/ACTRA
Voice Committee Member
UBCP/ACTRA
Ihor Pospishnyi
Director of Business Development
Quiver Game Developer’s Society
Alex Delamaire
Bizdev & Comms
Blackbird Interactive