Overview

Two Events. Two Days. One Bold Industry Moment.

Welcome to XP Indie Biz Connect and Beta Lounge @ Signals, presented by DigiBC and VIFF.

This one-of-a-kind B2B experience brings together West Coast game industry professionals for two days of bold ideas, strategic insights, and unmatched opportunities to spark collaboration and accelerate creative growth.

Designed with indie creators in mind, XP Indie Biz Connect and Beta Lounge deliver the knowledge, tools, and relationships you need to scale your studio, expand your network, and shape the future of creative technology.

Dates: October 3–4, 2025

Time: 9:00 AM – 5:00 PM (PDT)

All attendees must show photo ID or registration confirmation at check-in.

Venues:

  • October 3 – XP Indie Biz Connect
  • October 4 – Beta Lounge @ Signals

publishers

Event Info

Programming

Get direct insights from people who’ve built studios, signed deals, and grown real businesses.

 
  • 8:30 – 9:20 Coffee & Mingle
  • 9:20 – 9:30 Opening Remarks
  • 9:30 – 10:20 Funding Pathways from Grants to Publishers (Room A – Amphitheatre)
  • 10:30 – 11:20 Behind the Curtain: A Live Pitch Deck Review (Room A – Amphitheatre)
  • 11:30 – 12:00 Building an OP Cashflow Strategy for your Studio to Thrive (Room A – Amphitheatre)
  • 12:00 – 1:00 Lunch
  • 1:00 – 1:50 Less is More: A Writer/Narrative Designer’s Request for Fewer Words (Room A – Amphitheatre)
  • 1:00 – 1:50 Ask Games Lawyers Anything Roundtable (Room B – Board Room)
  • 1:00 – 5:00 MeetToMatch Networking (Main Room)
  • 2:00 – 2:50 Building Studios That Last: Inclusive Leadership and Cultural Intelligence in Indie Games (Room A – Amphitheatre)
  • 2:00 – 2:50 Pitch Deck Reviews with Omar Khalil (Room B – Board Room)
  • 3:00 – 3:50 The Audience Imperative: How to Build Long-Term Value in Your Indie Games Company (Room A – Amphitheatre)
  • 4:00 – 5:00 Happy Hour (Main Room)

Our Speakers

  • Blair Dolson, Xsolla
  • Ben Forrester, Kwalee
  • Z Yang, SerenityForge
  • Josh Nilson
  • Janine Steele, CMF
  • Deb Chantson, Sticky Brain Studio
  • Tina Merry, Simply Sweet Games
  • Kristian Roberts, Nordicity
  • Tyson Gratton, DLA Piper
  • Ryan Black, DLA Piper
  • Omar Khalil
  • Matthew Walach, Insert Coin
  • Muddassir Mahmood, Insert Coin

What You’ll Walk Away With

  • Strategies to fund, market, and grow your game
  • New connections with publishers, investors, and partners
  • Visibility through curated showcase opportunities
  • Clear next steps to build a stronger studio

sponsors

Gold

silver

Air Canada discounted Flights

We’ve secured a discount with our preferred airline Air Canada for anyone flying into Vancouver for the event.

The booking is to be made to the following city: Vancouver, YVR (CA)

The travel period begins Friday, September 26, 2025 and ends Saturday, October 11, 2025.

Travel is valid Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday.

For North America’ 5% applies on standard fares, 10% on flex fares & higher. For International Travel’ 10% on standard fares & higher.

To book a flight with your promotion code, access aircanada.com and enter your promotion code in the Promotion Code Box. Promotion Code: V8HJH821

STAY IN THE KNOW

Get the inside track before everyone else! Including discounts, programming, speakers, and opportunities to be part of our events.

partners

Gold partner

Silver partner

Bronze partners

Key partners

Programming Schedule

House of Sovereigns

  • Caffeination Connection & Welcome Remarks

    -

    Enjoy life-affirming caffeine and snacks to kickstart your day with your fellow industry pros!

  • Scratching the Surface: Early Findings from the First National IDM Profile since 2012

    -

    Kristian Roberts, CEO of Nordicity, will reveal initial findings from the most recent profile of Canada’s interactive digital media industry. It is the first time that the entire IDM industry has been measured since 2012. How has the industry evolved over the last twelve years? What does the data show us about the industry in 2024? Join Kristian as he scratches the surface of this key industry information.

  • You Must Self-Publish: The Future of Funding Your IP

    -

    It’s rough out there. Despite recent indie successes, it is harder than ever to get your IP funded. Publishers, investors, and platforms are shifting the burden of proof that success is possible to the developer. It seems developers need to presumptively self publish in order to build up initial momentum/hype/traction so they can demonstrate to the publishers that their game is worth publishing! On average, publishers sign below 1% of the games they are pitched. What’s a developer to do? Start the self publishing process! This lecture will cover the current state of indie funding and publishing deals, and make the case that all studios need to start their marketing and community efforts asap. Further, that such efforts are what open the door to more funding and support options.

  • Trends and Innovations in the GameDev Market: The Role of Artificial Intelligence in High Tech

    -

  • Lunch

    -

    (served on-site)

  • Networking

    -

    (20 min. Sessions)

  • XP Indie Biz Connect Happy Hour Presented by DLA Piper

    -

    Join us to wrap up an eventful day with a drink and great company!

  • Closing

    -

Finding Your Voice: UBCP/ACTRA Collaboration Station

  • Morning Events in House of Sovereigns

    -

  • Lunch

    -

    (served on-site)

  • Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained

    -

    Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement

  • Game Changer: The UBCP/ACTRA Low Budget Video Game Agreement Explained

    -

    Learn how you can collaborate with local, union Voice talent on a budget, with UBCP/ACTRA's New Low Budget Video Game Agreement

  • Influencer Marketing Focused Topic: Twitch Integrations and Audience Interactions

    -

    Deep dive into strategies around designing Twitch integrations and campaigns around audience engagement to lengthen tail of game coverage on Twitch. Reference Cult of the Lamb's Twitch integration success as well as other indies.

  • Marketing From Day One: How to Build Your Marketing Plan Throughout Development

    -

    Don’t leave your marketing until the end of development! Starting marketing early supports game design decisions, strengthens your announcement and launch, organizes timelines, and reduces stress. Marketing Director Tia Young discusses how to build your marketing plan and materials throughout your game’s development using her proven marketing template with examples from RimWorld - Anomaly and RimWorld - Biotech. By the end of the talk, developers will be equipped with powerful tools to create their own plans covering platforms, PR, social media, and more.

  • Key Business Imperatives for Game Studios Today

    -

  • Blurred Realities: Creating Marketing That Brings Your Game To Life

    -

    Crafting marketing and community strategies that turn curious players into zealous fans has never been more challenging and expensive — and more necessary! In this presentation, Steven Messner, PR & Communications Lead of Blackbird Interactive, details campaigns he led for Warframe and Devolver Digital that blurred the lines between reality and fiction, immersing players in these vivid worlds long before they hit play. Through Steven’s insights and learnings, attendees will understand how to leverage their own games’ world, story, and characters to build scalable, more evocative marketing and stronger communities.

  • Closing

    -

Funding Room by CMF

  • Morning Events in House of Sovereigns

    -

  • Lunch

    -

    (served on-site)

  • Path to Funding: Roundtable Discussion

    -

    Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.

  • Path to Funding: Roundtable Discussion

    -

    Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.

  • Path to Funding: Roundtable Discussion

    -

    Learn how to fund your game with in-depth insights and strategies from fellow indie devs, the CMF, and game studio accountants from Insert Coin Accounting. Registering VIA the MeetToMatch platform is the ONLY way to guarantee your spot at the table.

  • Is Self-Publishing the Future of Game Marketing? Roundtable

    -

    With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.

  • Is Self-Publishing the Future of Game Marketing? Roundtable

    -

    With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.

  • Is Self-Publishing the Future of Game Marketing? Roundtable

    -

    With the gaming industry’s current economic conditions affecting developer/publisher relations, the decline of traditional platform exclusivity, and a growing shift towards direct-to-consumer models, self-publishing has become a viable alternative for many game developers. Join us for a candid roundtable discussion with industry experts and fellow developers as we delve into the potential of self-publishing as the future of video game marketing.

  • Closing

    -

Discovery Room

  • Morning Events in House of Sovereigns

    -

  • Morning Events in House of Sovereigns

    -

  • Lunch

    -

    (served on-site)

  • Ask Games Lawyers Anything Roundtable

    -

    Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.

  • Ask Games Lawyers Anything Roundtable

    -

    Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.

  • Ask Games Lawyers Anything Roundtable

    -

    Have you been pondering an interesting legal question but haven’t had the opportunity to ask? In that case, please join us for an AMA with experienced (and very friendly!) in-house and external lawyers where you’ll have a chance to ask and discuss legal questions regarding game development. Note it's recommended to register for a session via MeetToMatch to guarantee a spot.

  • Play & Share

    -

    Gaming is what unites us and we all want to try each other’s work. Bring your laptop to share your work and try others. Super casual - drop in and out as you like.

  • Closing

    -

Speakers

Jason Lepine
CEO
XP Gaming

Loc Dao
CEO
DigiBC

Clara Sia
Business Development & Sr. Influencer Strategist
Devolver Digital

John Nguyen
Regional VP of Canada
Xsolla

Janine Steele
Director, Interactive Digital Media
CMF

Kristian Roberts
CEO
Nordicity

Matthew Walach
Co-founder
Insert Coin

Muddassir Mahmood
Co-founder
Insert Coin

Tia Young
Marketing Manager

Michael K. Dembek
Business Development Manager
Polish Investment & Trade Agency

Marcin Chady
Head of CDPR Vancouver
CD PROJEKT RED

Michael Silverwood
Founder / CEO
Pixile Studios

Caitlyn Bairstow
Voice Actor and UBCP/ACTRA
Voice Committee Member

UBCP/ACTRA

Sam Fisher
CEO
Hyper Hippo

Anna Shane
Senior Producer
Cloudhead Games

Steven Messner
PR & Communications Lead
Blackbird Interactive

Tyson Gratton
Lawyer
DLA Piper

Ian Hanlin
Voice Actor and UBCP/ACTRA
Voice Committee Member

UBCP/ACTRA

Ihor Pospishnyi
Director of Business Development
Quiver Game Developer’s Society

Alex Delamaire
Bizdev & Comms
Blackbird Interactive

small_c_popup.png

Interested in working with us?

Let's have a chat.